© 2019 Andrea Yip

  • Grey LinkedIn Icon
  • Twitter
  • Instagram

Challenging period stigma and promoting
menstrual positivity

Book  |  New York City, USA  |  2016

Role

Creator

 

Goal

Menstruation is a healthy and natural bodily experience. And at the same time, it is an extremely taboo topic. I believe that greater knowledge and understanding of the body – how it works, how you experience it, how you engage with others – empowers people to make more informed and healthy decisions about their sexual health. I created the Period Coloring Book, a book about the experience of menstruation for different types of people and bodies that menstruate, with the hope that it could foster dialogue about periods and challenge period stigma.

 

Approach

  • Conversations: Building on my learnings as a lifelong sexual health advocate, I began illustrating different concepts related to menstruation and used this as a point of conversation with friends, family and strangers. I learned about people’s in-depth experiences with periods and used this to build upon and add new illustrations.

  • Crowdfunding: I crowdfunded the book in 30 days and raised 2x my original fundraising goal.

Outcomes

The book was featured in major media outlets including Teen Vogue, the Huffington Post, Bustle, and Jennifer Weiss-Wolf’s book on menstrual equity entitled, Periods Gone Public: Taking a Stand for Menstrual Equity.

 

The book is currently used in sexual health education programs for girls in Canada. As the book’s creator, I was invited to the 2017 Aspen Ideas Festival as a Spotlight Health Scholar.

 

The book is available at: www.periodcoloringbook.com

Images from the Period Coloring Book