An Ode to the Toilet Experience in Japan

The Toilet Journey — interactive Scroll or drag sideways to explore the full journey →

Restrooms in Japan reflect a commitment to advanced technology, personal comfort, and hygiene. At the center of this experience is the electronic toilet.

I created a visual journey of a woman’s experience using an electronic toilet in Japan. I’ve informed this experience based on academic studies (where possible), online research, and personal experience.

The Experience

Using the toilet is an inherently private act, even when it takes place in public spaces.

I grew up in North America where the experience of using public toilets is one that most would choose to forget. In fact, American women often worry about the cleanliness of public toilets, with many delaying toilet use or using alternative toileting postures like hovering or standing when using toilets outside of the home [1] [2].

On the contrary, the Japanese toilet experience prioritizes hygiene, comfort, and safety. In Japan, restrooms are a refuge for not only toilet breaks, but also for brushing teeth after meals, seeking privacy, and freshening up. Rather than being treated as marginal or purely utilitarian spaces, they are respected public environments, equipped with technologies that serve everyday human needs.

TOTO, the technology company synonymous with the “Japanese toilet”, describes the ideal restroom experience as one that provides users with peace of mind [3]TOTO Museum, Display, Kitakyushu Japan. They have helped shape the modern restroom by designing experiences centered on human comfort, hygiene, and dignity, extending beyond the toilet itself to encompass the entire restroom environment.

This experience also depends on users sharing responsibility for maintaining a clean and functional restroom environment by leaving the space as they found it. This self-sustaining system is supported by a set of unwritten social norms. For example, only restroom-related waste, such as toilet paper and menstrual products, should be disposed of in restroom bins, while personal waste, like food wrappers and drink containers, should be discarded elsewhere.

Engaging the Senses

Using a restroom engages all of the senses:

Restroom signage on a wall pointing toward the washrooms Accessible restroom with an Ostomate toilet Personal cupboards for belongings in a women's restroom

From left to right: Restroom signage; Accessible restroom with an Ostomate toilet; Personal cupboards for belongings in a women’s restroom

What objects are present?
Sinks and faucets Liquid soap dispensers Paper towels or hand dryers Mirrors Toilet stalls Electronic toilet Floor-to-ceiling stall doors/walls Signage (reminders in the stall about limiting smartphone use, avoiding napping, no smoking, keeping the toilet clean, etc.) A generous supply of 1-ply toilet paper Toilet seat cleaner Menstrual product disposal bins Shelf spaces for personal belonging Hooks for personal belongings
What do you see?
Litter-free floors Well-maintained fixtures Dry counters and floors Sensors on and around the toilet Patrons shuffling in and out of the restroom Line of stalls Sinks and mirrors
What do you feel?
Cool air at the entrance and slightly warm air in the stall Smooth, dry surfaces Cool metal fixtures Warm toilet seat Warm air and pressure from the toilet dryer Grooves and braille of the toilet controls
What do you smell?
Neutral to slightly stale restroom air Sterile cleaning spray
What do you hear?

Technologically mediated sounds overpower human-generated sounds.

Opening and closing of stall doors Roar of hand dryer Otohime or privacy music playing from stalls Running water from the sink Ambient hums and whirrs of the toilet

Here are typical commands that are often found in public electronic toilets, that generate many of the sounds heard in the restroom:

Eight electronic-toilet control pictograms: open/close lid, play music, rear wash, front wash, wash options, stop, small flush, and large flush
Symbols above are inspired by or directly adapted from the Japan Restroom Industry Association Guidelines on Standard Pictograms for Toilet Flushing Devices and Bidet Toilet Seats

This journey aims to follow a woman entering and using the toilet in a public restroom in Japan, and account for many of the sensory experiences above. I chose to focus on the user’s behavior in response to the various technologies they encounter (locks, toilet, sink, etc.) and the unique sounds that dominate the end-to-end experience.

What We Know (And Don’t Know)

Humans use restrooms multiple times each day; they are the epicenter of personal health management. And yet there is surprisingly little peer-reviewed research on how people actually experience and use restrooms in everyday life. Existing studies largely examine the relationship between toileting behaviors and specific health conditions (e.g., urinary tract infections, hemorrhoids), while personal experiences and everyday practices are primarily documented through blogs, online forums, and other informal sources. Information on electronic toilets themselves tends to focus on the usability and management of the technology itself (like this) rather than on the lived human experience of using these products.

This gap in understanding leaves many practical questions unanswered for universal restroom behaviors—especially women’s toileting behaviors. For example:

Given the lack of robust research, I created this journey using my best judgement with research I could find, mixed with lived experiences of others and myself. My assumptions and comments are below.

Assumptions

Comments

Time Spent on the Toilet

The amount of time a woman spends on the toilet (urinating, bowel movement, etc.) is understudied. One study found women spend an average of 90 seconds on the toilet compared to 60 seconds for men [5], while another found the average bowel movement took 5 to 6 minutes for adult women [6]. However, the data is limited and unclear if this is for total time spent in the stall, the bathroom, or on the toilet itself. For the journey, I assumed 90 seconds was average toilet time for urination and ~5 minutes was average for bowel movements, and that overall the typical time spent on toilet is 5 minutes or less.

Rear Sprays as Unhygienic for Women

Questions about whether rear sprays are safe for women are debated online. Some users claim they developed urinary tract infections (UTIs) associated with regular bidet use, while others report no issues despite years of use. There is also concern that rear-spray water could transfer bacteria to the vulva through splash back or runoff from the anus. However, others argue that because the rear spray is directed downward into the toilet bowl, bacterial transfer is unlikely [7] [8] [9].

To Wipe or Not to Wipe?

While one commonly cited benefit of bidet use is reduced toilet paper consumption, some users report wiping with toilet paper after urination or defecation before using the bidet (spray) function. Users often discuss the value of wiping following a bowel movement [10] [11] [12]. Some users also describe using toilet paper or reusable towels to dry off following the bidet wash [13].

An animated winking eye
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