Hello
I'm passionate about designing human-centered experiences that advance health and humanity
I have created product and service experiences with and for diverse stakeholders, from youth to corporate executives. I recently consulted with Virgin Galactic, was previously leading cross-functional global design initiatives at J&J NYC, and have launched my own products and projects, including a Period Coloring Book. I care deeply about sexual health promotion and in my down time enjoy trail running and a good sci-fi novel.
Work experience
Andrea Yip
2012 - present
Toronto, CAN
Independent Consultant
Virgin Galactic · YMCA · ToonBoom
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Experience design strategist for a diversity of clients, supporting them with insights generation, service design, solutions development and visual design
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Developed the service experience for Virgin Galactic’s first commercial astronauts traveling to space
Period Coloring Book
2016 - 2017
New York City, USA
Creator
Crowdfunding · Illustration · Health advocacy
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Created and crowdfunded the Period Coloring Book, a book about the experience of menstruation for different types of people and bodies who menstruate
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Gained press coverage in Teen Vogue, the Huffington Post, and the book, ‘Periods Gone Public’ by Jennifer Weiss-Wolf
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Invited to the 2017 Aspen Ideas Festival as a Spotlight Health Scholar
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The book is being used in sexual health programs in Canada
Johnson & Johnson Design
Pharma · Consumer · Medical Device
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Led cross-sector global design initiatives, managing business partners, designers and vendors
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Facilitated design thinking programs and training
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Project work ranged from envisioning future product pipelines to exploring the potential for a new medical device
Manager, Insights & Experience Strategy
New York City, USA
2014 - 2017
OCAD U & Ryerson University
Service design · Health promotion
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Led the design and implementation of campus health and wellness solutions, from developing policy (e.g., student crisis protocol) to hosting mental health events on campus
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Initiated and published on the first post-secondary mental health service mapping project in Canada focused on improving the student care experience on campus
Coordinator, Mental Health Initiatives
Toronto, CAN
2016 - 2017
Healthy Reads
2016 - 2017
San Francisco, USA
Founder
Digital Health · Online Community · Startup
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Created HealthyReads, the second largest online community for public health practitioners to share and rank health news
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Gathered user insights, built prototypes, grew momentum, and launched an MVP with support from the Canadian Technology Accelerator
University of Toronto
Co-creation · Digital Health · Qualitative Research
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Facilitated research interviews with design leaders to explore the intersection of design and health
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Hosted a participatory design charrette with youth resulting in the creation of digital mental health tools
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Led digital strategy and design of Youth4Health.com, a health research platform, and NavigateThis.org, health tools co-created with young newcomers
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Led a 10-week provincial Photovoice consultation on youth access and use of tobacco and contraband
Research and Co-creation Lead
Toronto, CAN
2010 - 2012
Get in touch
Reach me at andrealyip (at) gmail (dot) com