Hello
I'm passionate about designing human-centered experiences that advance health and humanity
I design human-centered product and service experiences in the public and private health sectors. I previously led cross-functional global design initiatives at Johnson & Johnson NYC, consulted with Virgin Galactic on the commercial astronaut experience, and have launched my own products and projects, including a Period Coloring Book. I love to co-create experiences with and for diverse stakeholders, from youth to corporate executives. Today I run Luna Design and Innovation, a startup that helps biotech and pharma companies plan missions to space. I care deeply about sexual health promotion and in my down time enjoy trail running and a good sci-fi novel.
Work experience
Luna Design and Innovation
2019 - present
Toronto, CAN
CEO, Founder
Luna Design and Innovation Inc. helps biotechnology companies plan missions to space. Our goal is to advance health for humanity by accelerating scientific discovery in space-based environments. Luna is the global biotech Channel Partner for Blue Origin.
Andrea Yip
2012 - present
Toronto, CAN
Independent Consultant
Virgin Galactic · YMCA · ToonBoom
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Experience design strategist for a diversity of clients, supporting them with insights generation, service design, solutions development and visual design
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Developed the service experience for Virgin Galactic’s first commercial astronauts traveling to space
Period Coloring Book
2016 - 2017
New York City, USA
Creator
Crowdfunding · Illustration · Health advocacy
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Created and crowdfunded the Period Coloring Book, a book about the experience of menstruation for different types of people and bodies who menstruate
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Gained press coverage in Teen Vogue, the Huffington Post, and the book, ‘Periods Gone Public’ by Jennifer Weiss-Wolf
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Invited to the 2017 Aspen Ideas Festival as a Spotlight Health Scholar
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The book is being used in sexual health programs in Canada
Johnson & Johnson Design
Pharma · Consumer · Medical Device
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Led cross-sector global design initiatives, managing business partners, designers and vendors
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Facilitated design thinking programs and training
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Project work ranged from envisioning future product pipelines to exploring the potential for a new medical device
Manager, Insights & Experience Strategy
New York City, USA
2014 - 2017
OCAD U & Ryerson University
Service design · Health promotion
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Led the design and implementation of campus health and wellness solutions, from developing policy (e.g., student crisis protocol) to hosting mental health events on campus
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Initiated and published on the first post-secondary mental health service mapping project in Canada focused on improving the student care experience on campus
Coordinator, Mental Health Initiatives
Toronto, CAN
2016 - 2017
Healthy Reads
2016 - 2017
San Francisco, USA
Founder
Digital Health · Online Community · Startup
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Created HealthyReads, the second largest online community for public health practitioners to share and rank health news
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Gathered user insights, built prototypes, grew momentum, and launched an MVP with support from the Canadian Technology Accelerator
University of Toronto
Co-creation · Digital Health · Qualitative Research
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Facilitated research interviews with design leaders to explore the intersection of design and health
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Hosted a participatory design charrette with youth resulting in the creation of digital mental health tools
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Led digital strategy and design of Youth4Health.com, a health research platform, and NavigateThis.org, health tools co-created with young newcomers
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Led a 10-week provincial Photovoice consultation on youth access and use of tobacco and contraband
Research and Co-creation Lead
Toronto, CAN
2010 - 2012
Get in touch
Reach me at andrealyip (at) gmail (dot) com